I’m always looking for ways to have fun on calls. Sometimes that includes quizzing people about their insurance company’s jingle or motto. It usually gets them to smile.
The other night I driving behind a car as we approached a red light when it made a right turn without stopping. After I stopped the car, I contacted the driver, who was in his 50s, and asked him for his license and insurance. The man handed me his license and his State Farm insurance paper. I asked him about the red light and he admitted to running it.
I was on my way to a call at the time and decided to give him a chance, but I also wanted to have a little fun at the same time.
“I’ll give you a break if you can tell me State Farm’s motto,” I said. The man shook his head and gave me a confused look. “You don’t know it?” I asked with a disappointed look.
“No,” he replied.
“It’s from the commercial,” I said, but he only gave me a blank look. Apparently State Farm needs to step up their marketing.
“How about Allstate? Do you know that one?” I asked.
He shook his head as he said, “No.”
“How about Geico?”
With a nervous laugh he said, “No.”
“Do you have a phone?”
“Yes,” the man said as he took it out to show me.
“Google it,” I said as I pointed to his phone. He opened up the Internet browser and I had him type in “State Farm like a good neighbor.”
A State Farm You Tube video came up at the top of the search. He clicked on it and a commercial started playing. The words “Like a good neighbor, State Farm is there” filled the car as the jingle played. The driver got a huge smile on his face as he recognized the commercial as he said, “Yeah!” He suddenly knew what I was talking about.
I handed his license back and let him go. The look on his face was hilarious after he figured it out. I bet he’ll think of me the next time a State Farm commercial comes on TV.
I bet he’ll think about me the next time he sees a red light too.